Who We Are

What We Believe In

What We Are Passionate About

Innovation at Our Core

Powered for Health, Designed for You

Amazfit’s advanced operating system combines cutting-edge health tracking, AI tools, and seamless app integration to help you take control of your well-being effortlessly.

Battery That Keeps Up With You

With up to 25 days of battery life, Amazfit devices let you stay on track with your health and fitness without the hassle of daily charging.

Zepp Coachā„¢: Smarter Training and Recovery

AI-powered insights track your fitness levels and provide tailored advice for training, recovery, nutrition, and injury prevention.

Zepp App: Top-Rated for Fitness and Wellness

Trusted by millions of users, the Zepp App is a free platform that delivers advanced tracking and personalized insights, powering an elevated Amazfit experience.

Zepp Flowā„¢: Your AI-Powered Assistant

Stay connected and productive with Zepp Flow. This smart voice assistant lets you ask questions, manage tasks, and reply to messages hands-free (message replies are available on Android). Simplify your day, all from your smartwatch.

Zepp Aura: Sleep, Relaxation, and Recovery

Unwind with personalized sleep reports, relaxing music, and recovery insights to help you recharge. For even more features, explore Zepp Aura Premium.

Seamless Compatibility

Whether you use an iPhone or Android, Amazfit works smoothly with your device, keeping everything connected.

Design That Moves With You

We understand that design is more than aesthetics—it’s essential for something you wear all day. At Amazfit, we craft products that are intuitive, comfortable, and versatile enough to complement your personal style. Whether you’re at the gym, the office, or having a night out, our designs ensure you look good while feeling great. With a focus on blending function and fashion, Amazfit wearables become a natural extension of your lifestyle.

Your Privacy

We prioritize your privacy and are committed to protecting your personal data. We developed our powerful Zepp Operating System to accurately collect your data, keep it safe and protected.

We don’t sell your data; user data is safely stored on the cloud. Amazfit is Zepp Health’s smartwatches and devices brand and the company has millions of active daily users.

We address privacy concerns by being GDPR Compliant, which is the EU privacy and security law, and we securely store user data using Amazon Web Cloud Services (AWS)* – in the NA, EU and other markets where our users are based.

A Better Planet

From partnering with non-profit organizations like Coral Guardian and One Tree Planted in support of environmental restoration projects, to developing environmentally-friendly product packaging, made with biodegradable materials and ink, we are dedicated to sustainability and making a positive impact on the environment.

Trusted by Top Athletes and
Organizations

Ā Ā HYROX, the World Series of Fitness Racing, features 77 global races in 30+ countries, with over 550,000 athletes competing in the 2024/2025 season. Amazfit is proud to be the Official Wearable Partner and Timekeeper.

Hunter McIntyre

3x HYROX World Champion

Yemaneberhan Crippa

Gold Medalist: 10,000m, European Championships (2024, 2022)

Bea GonzƔlez

2 Professional Padel World Championships Winner

Our Accolades

With outstanding design and craftsmanship, our products regularly receive top industry awards. Here are some of our recent accolades.

Unlock Your Potential

Join over 42 million dailyĀ activeĀ users in over 90 countries who trustĀ AmazfitĀ for their wearable technology, wellness, and fitness needs. Let’s embark on this journey of unlocking potential together.